5 Things To Consider When Making A Video To Promote Your App Or Game

As of 2018, they’re generating nearly 80 billion dollars. Provide your email address to join our mailing list and stay updated with the latest video marketing tools and strategy. We had a lot of fun playing with this one, especially since Splice even contains a library of musical tracks that can be used as a background for your finished product. You can also use the app to trim and edit the different pieces of video, and customize transition lengths from one scene to the next. Filmora is available for Windows and Mac computers, whereas the company’s FilmoraGo mobile app is free to download for both iOS and Android devices. But like most new strategies, you’ll need to prove its ROI before you get budget.

  • Whatever you want to do these days, there’s an app for it – and probably more than one to choose from!
  • And better quality Face AR filters you can add to your app.
  • You can use this tool to alter your clips, add unique action effects, and even change the speed of some of your footage.
  • In the very end, it is recommended to invest in video creation app development because a well-designed application will only help you earn billions and trillions.

From Facebook and Instagram Stories to YouTube, video has undeniably become an essential tool for marketing your business. In fact, 87% of consumers said they want to see more video content from brands, according to The State of Video Marketing in 2019 report by HubSpot. YouTube enables the users to download some videos in the app and save them for the future.

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Minimal Viable Product or MVP is an app with vital features that ensure the execution of basic tasks. It’s vital to understand who’ll be using your app and for whom you build it.

IMovie supports 4K on modern devices, and as you’d expect, integrates beautifully with the Apple ecosystem as a whole. So for example, you can save your clips to the iCloud drive or stream them to an Apple TV via AirPlay, and everything plays nicely with Apple Photos, Mail and Messages too. The latest version, 10.5, launched this month, has updated the export settings to further improve visual quality and reliability. This app is free, but with in-app purchases you can get extra themes and filters. Whichever option you go for, you’ll get constant updates to the app without having to pay extra. It’s another mistake that would end up looking terribly amateurish.

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(And because there is a bit of a learning curve, there’s a good chance you’ll need to.) Support for the VSDC Free Video Editor costs $9.99 for one month and $14.99 for one year. See what happened when I used Hyperlapse to film daybreak at 12X in the video above.

Market analysis is an essential step in video editing app development. Before you determine how your app will look like and what features it’ll have, you should get acquainted with well-established players on this market. This’ll help you to understand your competitors, see what problems they solve, and what features they offer to users.


There are many uses for a video collage app, but my colleague, Lindsay Kolowich, particularly likes the way fitness professional Melissa Made uses it on her Instagram account. She posts video collages with her performing a workout on one side, while she explains the workout out loud on the other. Splice allows you — as the name suggests — to splice together different video clips on your phone to create a moving collage. One major downside is that you’re only given 10GB of cloud storage.

how to make an app video

Then, you need to validate your initial assumptions and adjust your project for the business objectives. The great thing about VidLab is how easy it is to save and preserve your videos. You can place your edited content in the cloud and edit it from any web browser. VidLab allows users to add video, sound, and visual effects to movies, including adding video directly from your iTunes library. Ideal for younger video editors making their first videos, the ALIVE Movie Maker is a very straightforward application with a bustling online community. The app focuses mostly on short video clips – similar to what you might see on TikTok.

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This stage also allows us time to get familiar with your app, set up accounts, and play around to really learn how it works. Add features of liking, commenting, sharing, reporting, downloading, and adding videos to the playlist to make it more interactive.

how to make an app video

Because that “vintage” design style was used in some of their online marketing (see #1), we thought he would be interesting to explore. After confirming, we sent them visuals for each of the main scenes. The user is already considering downloading your app, so now that you have the viewer excited, make sure you explicitly remind them to actually download it at the end of your video.

React Native Video App Development: Best Libraries And Must

An example is TikTok, which has become an excellent entertainment source, keeping millions of users glued to it. Keep in mind- if you lose a user’s attention for even a second, they may turn off your preview video and leave without downloading your app. App Previews you upload for your app are seen across all region iTunes stores. It’s recommended that you avoid voiceovers and including a lot of text in App Previews so that other users from other territories aren’t deterred. Nothing helps your audience understand how your app works, what it does – and what it doesn’t do – quite like actually seeing it in action.

They improve the camera image and allow users to make high-quality videos faster and easier. Yet, video effect development requires graphic design skills and sometimes, coding skills too. This method will help you make your analysis creating video apps more precise and get a better vision of your target audience. Since we’re talking about video editing app development, your target audience will more likely be into sports, travels, active hobbies, video blogging, and so on.

Click the red record button to begin recording the device. Make sure to choose the orientation you will stick with. Switching orientations will crash your recording session, and you can only use one orientation in the final video. I use Adobe Audition for sound recording, but there are many options including Audacity and Garageband that are inexpensive or free and produce quality voiceovers. A simple and Intuitive guide to deep breathing; using a progressive course guided with music and animation. Consistently publishing compelling video content can be a challenge. Decent free version excellent for beginners, with plenty of stickers, filters, and extras to implement into your edits.

how to make an app video

In essence, these providers allow you to outsource this part of development entirely so that you can save time and resources. However, for relatively simple apps, you may want to use a backend as a service platform. Effective visual identity and design go a long way towards promoting interest and awareness in your app. Once you have an understanding of your app’s market, it’s time to seek out feedback. You’ll benefit from collecting as much information as possible in the form of feedback.

Investing time and efforts into effect creation pays off. The more varied video filters Pair programming your app provides, the more interesting videos your audience will generate.

Facebook liked this face-swapping app so much that it bought the company, although MSQRD remains available on the app stores. You can shoot and share unsettling videos, swapping your face with a friend, even broadcasting live on Facebook. A mobile craze in 2015, but Dubsmash has legs well into 2016. From werewolves and zombies to earthquakes and meteor strikes, FxGuru is a fun app for adding Hollywood-style special effects to your own clips.

On the Citizen App, Even the Happy Videos Can Be Unsettling – The New York Times

On the Citizen App, Even the Happy Videos Can Be Unsettling.

Posted: Wed, 08 Dec 2021 10:00:10 GMT [source]

Backed by an experienced team of video engineers, our SDK is a mature product. It includes unique features like video post-processing with Face AR.